Dropping the "5"
Johan Haugstad
From a marketing perspective, shifting to simply ‘Voices’ could be advantageous. Shorter, simpler names often have more impact and are easier to remember and pronounce, which can strengthen brand recall and accessibility.
Additionally, pronouncing ‘5 Voices’ can be awkward. The F and V sounds come directly after each other, and the two consecutive diphthongs make the pronunciation clunky, which can disrupt the flow in conversations where the term is used. By simplifying to just ‘Voices,’ we get a name that’s both easier to say and more streamlined for the audience.